What is CTR and How it works ?

What is CTR in Adsense ?

The people who are interested in earning by Internet marketing they must learn about it first that What is it and How it works ?
It's necessary to know for the Advertisers as well as to Publishers. Advertisers create Ad Graphics or sales line, that is targeted to get more and more CTR.
Publishers place the Ads on their site and Visitors click them then CTR increases.
Today's post is very helpful for them who are not aware of What is CTR ?
For Publishers CTR is a factor of generating money and retaining the Advertisers. If your site doesn't give enough clicks on the Ads then your Advertisers won't give Ads on your site. CTR stands for Click Through Rate. In another words It tells the number of Advertisements are clicked out of the number of Advertisements are viewed.
CTR = Clicks/Impression
CTR% = Clicks X 100/Impression
Let me make you understand in more simple words. If your site has an Ad that is seen by 100 visitors but 7 visitors clicked on that then the CTR is 7%. The higher percentage of CTR helps the Publishers to provide high paying Ads. It's very nice...
To avail of it a Publishers should place the Ad where it is more viewable and the chances are getting more and more clicks.
It's not necessary that too many clicks give you the high revenue. To get high revenue Publishers have to target Ads those give enough PPP(Pay Per Click). This kind of Ads only some clicks can generate a good income.